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  • Writer's pictureGlacier Realty

Boutique Agency vs. Big Brokerage – Who Should I Work With?

Updated: Aug 17, 2022

When the time comes to buy or sell a home, the process can feel intimidating. Not only can a move feel overwhelming, but it can also be difficult to know where to start.

Given the current market conditions, navigating the landscape of Real Estate can mean having to make quick decisions, but you don’t want to rush a huge financial and life decision, so who should you turn to for assistance?

Working with our team at Glacier Realty transfers a lot of stress off you and onto the experts! Our team has more than 50 years of collective experience in buying, selling, renting, lending, and investing in real estate and we’ve weathered all sorts of situations.

Our experience spans all seasons of life. We work with the aspiring first-time homebuyer, the "move-up" buyers/sellers due to growing family needs, investors, downsizers, estate sales, and more. Through all of life’s transitions, Glacier Realty is positioned to be your partner as you navigate your next chapter.

5 Reasons to Choose Glacier Realty to Walk Alongside You

Through Your Real Estate Transition

We value the relationship over the transaction. Our focus is to do a great job for you and to build a long-lasting relationship that will endure through the years.

We don’t rely on “big name recognition”, but on our stellar reputation. As a boutique brokerage, our reputation is critical to doing business. Every person who joins our team must be aligned with our principles and have the same passion for delivering exceptional customer service and positive results.

Your transaction is always with your agent. From start to finish, you’ll partner with the same people. You will never be handed off to another department or team that you do not know personally.

Quality over quantity. As a boutique brokerage, there are no quotas or franchise benchmarks for us to meet. Our goals are aligned with serving our clients and delivering the best outcome to meet their specific needs.

Our clients love us! Don’t take our word for it, do your own independent research. Check out our reviews on Google and Facebook to read what our clients are saying about working with Glacier Realty.

“The fact that Glacier Realty is a boutique Real Estate company is our biggest strength and it’s a huge advantage for our clients. Not only do they get a more personalized experience, but our entire team is there to help.” says Dorene Swanson, Managing Broker and co-owner of Glacier Realty.

There are many Real Estate agents to choose from who service McHenry County and the surrounding areas, but what sets us apart, is the way we work together for your unique situation.

As a boutique brokerage, our team works together – rather than in competition – to accomplish your Real Estate end goals. That means you have all of Glacier Realty working for you when you become a client of any of the Glacier Realty Brokers.


Glacier Realty offers services in residential and commercial buying, selling and leasing, new construction, land development, real estate investment opportunities, short sales, foreclosures, estate sales, and much more. If you’re interested in starting a conversation about your real estate needs and getting answers to your questions, please contact Dorene Swanson by email or cell at 815-347-2090.

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